CONSUMER BEHAVIOR

Learn Fundamentals of Consumers and Their Style of Decision Making

Learn Fundamentals of Consumers and Their Style of Decision Making

Learning Made Easy and Fun.

Chapter - 1

Consumer Behavior - Consumerism

Chapter - 2

Consumer Behavior - Significance

Chapter - 3

Buying Decision Process

Chapter - 4

Developing Marketing Concepts

Chapter - 5

Marketing Strategies

By Binit Patel